Cascading Behavior in Large Blog Graphs

How do blogs cite and influence each other? How do such links evolve? Does the popularity of old blog posts drop exponentially with time? These are some of the questions that we address in this work. Our goal is to build a model that generates realistic cascades, so that it can help us with link prediction and outlier detection. Blogs (weblogs) have become an important medium of information because of their timely publication, ease of use, and wide availability. In fact, they often make headlines, by discussing and discovering evidence about political events and facts. Often blogs link to one another, creating a publicly available record of how information and influence spreads through an underlying social network. Aggregating links from several blog posts creates a directed graph which we analyze to discover the patterns of information propagation in blogspace, and thereby understand the underlying social network. Not only are blogs interesting on their own merit, but our analysis also sheds light on how rumors, viruses, and ideas propagate over social and computer networks. Here we report some surprising findings of the blog linking and information propagation structure, after we analyzed one of the largest available datasets, with 45,000 blogs and ~ 2.2 million blog-postings. Our analysis also sheds light on how rumors, viruses, and ideas propagate over social and computer networks. We also present a simple model that mimics the spread of information on the blogosphere, and produces information cascades very similar to those found in real life

Fried Chicken Bucket Processes

Chinese restaurant processes are useful hierarchical models; however, they make certain assumptions on finiteness that may not be appropriate for modeling some phenomena. Therefore, we introduce fried chicken bucket processes (FCBP) that involve different sampling methods. We also introduce spork notation as a simple way of representing this model.

Structural Analysis of Large Networks: Observations and Applications

Network data (also referred to as relational data, social network data, real graph data) has become ubiquitous, and understanding patterns in this data has become an important research problem. We investigate how interactions in social networks are formed and how these interactions facilitate diffusion, model these behaviors, and apply these findings to real-world problems. We examined graphs of size up to 16 million nodes, across many domains from academic citation networks, to campaign contributions and actor-movie networks. We also performed several case studies in online social networks such as blogs and message board communities. Our major contributions are the following: (a) We discover several surprising patterns in network topology and interactions, such as Popularity Decay power law (in-links to a blog post decay with a power law with -1:5 exponent) and the oscillating size of connected components; (b) We propose generators such as the Butterfly generator that reproduce both established and new properties found in real networks; (c) several case studies, including a proposed method of detecting misstatements in accounting data, where using network effects gave a significant boost in detection accuracy